Welcome to WW Bridal Displays! We are proud to be your premier source for bridal risers, displays and fixtures. We strive to be the perfect resource for any boutique looking to elevate and enhance the way their store looks and works. We know esthetics are just as important as function and not only should your store catch the attention of your future bride visually, but it should also flow in a purposeful manner. We believe investing in your displays and fixtures are a genuine investment in your store’s future.
Inspirations for our collections come from a combination of design trends and field learning. Because we work so closely with our clients, we learn something new daily regarding challenges they face and what we can do to help them both now and in the future.
Retail design more than ever, has found a parallel with interior design. In the age of social media, especially Instagram, a store’s look and brand are just as important as the inventory and customer service. We understand how overwhelming that can feel and acknowledge that every store, from brand new to well established, has varying budgets and styles and we truly value the “old school” concept of working hand in hand with our customers. We have created this website as a form of guidance, to give you an idea of what we can do for you but mainly in hopes to spark some inspiration! All of our products are made to order, specifically for you. That means size, style and finishes can all be customized to fit your needs. We have included a Retailer Resources page that we will continue to add to which gives you tips and tricks about all things bridal (ok, well, more like all things that have to do with remodels, updates, designing, planning and ordering but that’s just not fun to say….).
We like to think of ourselves as a big little company. Big enough to get the job done fast, but small enough to keep a close eye on our quality and an open ear to our customers.
For over 35 years my father, CEO and Founder of WW Displays, Inc., Bill Scarim, has been a constant name in retail design and manufacturing. Working as the leading display company for Crate & Barrel, side by side with its original owner Gordon Segal, as well as with hundreds of other companies like; CB2, Land of Nod, Hanes, Sorel, Disney and the NFL, WW Displays Inc., has built a highly respectable reputation for providing unwavering product quality and customer service.
In 2016, though our company had already been producing viewing risers for years, we were informed by a very valued client that there was a niche market out there for bridal display needs, beyond just bridal(viewing) risers. While WW Displays continued to expand in size and services, I joined the team to help bring marketing up to date and the Bridal Division into fruition. Bringing with me a decade of experience in the Beauty Industry, a strong interest in design and function, a passion for everything bridal and a lifetime of hands on learning with my father, the WW Bridal Displays division has become a thriving, one of a kind resource for bridal boutique owners
One of the things we are excited most about is the recent inclusion of our metal fixtures. Incorporating these into our wood and laminate products really opens a door for a lot of retailers. Metal is one of the most customizable and cost-effective options out there. From fitting rooms to dress racks you can easily bring your brand to life with strong, unique designs and powder coating color options.
Everything has aged so well you should come in and visit!
Your team has been amazing to work with and have added so much extra beauty to our stores. We will be reaching out soon because we need some more items for our newest store!
Thank you so much for all your help and patience you had during the design process of the racks for my shop. Your proactive approach has made this experience a great one. As a new business owner, I am dealing with alot of vendors and most of them are not nearly as attentive or excited as you have been and I really appreciate that. I cannot wait to have the racks and risers in my shop. Thank you so much!
You are amazing. Thank you so much!
In March of 2019 we placed an order for two of your risers. We would like to place an order for 2 more bridal risers! Because of the quality your company has provided we do not want to look anywhere else to order the second set of risers.
Thank you all so much for all your help and kindness through this process!
I found WW Displays on the Chicago Bridal Market website earlier this year. I reached out to schedule a time to meet during Spring Market 2020. My goal was to find something that looked ‘nicer’ than a rolling rack. Then sadly, COVID-19 hit the U.S. & bridal market was cancelled. I was on the phone with all the vendors I made appointments with that day to see how to still ‘meet’ even if it’s virtually. Andrea gave me a call & we jumped into a design meeting. We discussed what my vision for the shop looked like. We sent emails back & forth, phone calls & text messages all through lockdown. I was able to look at their portfolio pictures & find a baseline to use for designing. And from there, Andrea took off with some amazing design concepts. They’ve adapted with me over this unprecedented time that everyone is trying to navigate; giving me the confidence in my choices & the ever-changing timeline that a brand new shop is dealing with right now. All of my items are currently in production & I cannot wait to see my custom built ins! Everything has been designed so perfectly to match the esthetic of my modern, French-themed shop. I cannot wait to see my beautiful designer gowns hanging on these art pieces! Thank you Andrea & all of the team members of WW Displays for offering something more than a basic rolling rack for my shop. I know these custom additions are going to set my shop apart & make my inventory stand out to all the brides who come to our store.
We could not be more pleased with the incredible service we received from Andrea and the entire staff at www.bridaldisplays. From the early design phase all the way through the installation, Andrea and her team were there to guide us with their professionalism and expertise. Last minute design changes in our floorplan required some out of the box thinking and their concern for our satisfaction was always #1. I highly recommend them and plan on using them again for our next project.